Digital Advertising is a must for any modern business strategy. By making use of the numerous platforms available on the internet, businesses are able to increase their online presence, which will result in the growth of leads generated, and sales converted. Below are several different tips and tactics for more effective online advertising. Creativity with
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Currently, there are more than 4.5 billion global active internet users. Of that number, some 3.8 billion have at least one current social media account. In 2019, 14.1% of all retail sales worldwide were generated through e-commerce and by 2023, it is expected that that number will surpass 22%. In December of 2018 alone, 80%
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Marketing campaigns that feature video components have proven themselves to be exponentially more effective than those without. In 2015, it was reported that as much as 50% of businesses utilized video components within their marketing strategies. In the five years since that report was released, that number has grown to more than two-thirds. Here are
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Digital marketing has become the quintessential marketing strategy for all business, e-commerce alike. Those businesses which make use of it as part of their marketing campaigns are more likely to reach a far greater audience and in turn, make sales. Below are three techniques to enhance the effectiveness of your business’ digital marketing strategy. Search
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For the past two decades, mobile technology has experienced unprecedented and explosive growth in both form and function. These devices are no longer simply a portable phone. They are cameras, GPS units, personal organizers, calculators, calendars, and miniature personal computers. As a result, forward-thinking businesses have dedicated considerable resources into marketing geared towards users of
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